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A perfectly ridiculous (but awesome!) use of social media #steelernation

February 2, 2011
http://www.ustream.tv/flash/viewer.swf

Ladies and gentlemen, I present to you the Twerrible Towel.

Every time someone on Twitter uses the hashtag #steelernation, an old fan motor somewhere in Western Pennsylvania waves the iconic Terrible Towel in honor of America’s Real Team, the Pittsburgh Steelers.

And you can watch it live right here!

For the record, I was responsible for Twirl 4020.

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